Cookie Policy

This Cookie Policy explains how Everlong Inc. (doing business as Everlong) ("Everlong," "Company," "we," "us," and "our") uses cookies and similar tracking technologies when you visit our website at https://geteverlong.com ("Website"). It explains what these technologies are, why we use them, and what choices you have.

This Cookie Policy should be read together with our Privacy Policy, which provides more detail about how we collect and use personal information generally, including through the tracking technologies described here.

What Are Cookies?

Cookies are small data files placed on your computer or mobile device when you visit a website. They are widely used to make websites function properly, improve performance, and provide information to site owners.

Cookies set by us are called "first-party cookies." Cookies set by parties other than Everlong are called "third-party cookies." Third-party cookies enable features or functionality provided by outside services - such as analytics and advertising - to operate on or through our Website. The companies that set these cookies may be able to recognize your device on our Website and on other websites they serve.

Why Do We Use Cookies?

We use first- and third-party cookies for several reasons. Some cookies are technically required for our Website to operate - we refer to these as "essential" or "strictly necessary" cookies. Others help us understand how visitors use our site and support our marketing efforts.

Specifically, we use cookies and similar technologies to:

• Operate and maintain our Website
• Analyze site traffic and understand how our Website is used
• Measure the effectiveness of our marketing campaigns
• Deliver relevant advertising on third-party platforms

What Cookies and Tracking Technologies Do We Use?

The tables below describe the specific cookies and tracking technologies in use on our Website, organized by category.

Essential Cookies

These cookies are required for the Website to function. They cannot be disabled.

Analytics Cookies

These cookies help us understand how visitors interact with our Website by collecting information in aggregate form.

Advertising and Pixel Tracking

We use advertising pixels from third-party platforms on our marketing Website and portions of our patient signup flow. These tools may transmit technical data - such as your IP address and browser information - to the respective platforms. They are used to measure ad performance and, where applicable, to serve relevant advertising. These pixels are not placed inside our patient portal or EHR-connected interfaces.

For more information about how these third-party platforms use data collected through their pixels, please refer to their respective privacy policies. You may also opt out of interest-based advertising through each platform's privacy settings or through the Digital Advertising Alliance opt-out tool at https://optout.aboutads.info.

Other Tracking Technologies

In addition to cookies, we may use web beacons (also called "tracking pixels" or "clear gifs") - small graphic files that allow us to track whether pages have been visited or emails have been opened. Web beacons are often used together with cookies and are subject to the same controls. The advertising pixels from Meta, Google, and TikTok described above operate in part through this mechanism.

How Can I Control Cookies?

You can control and manage cookies through your web browser settings. Most browsers allow you to refuse some or all cookies, delete cookies that have already been set, or receive a warning before a cookie is stored. The method varies by browser - refer to your browser's help documentation for instructions.

Please note that disabling certain cookies may affect the functionality of our Website. Essential cookies cannot be disabled without impairing core site operations.

For advertising pixels specifically, you can limit tracking through the following:

• Your browser's built-in privacy controls or a privacy-focused browser extension
• Each platform's individual advertising privacy settings (Meta, Google, TikTok)
• The Digital Advertising Alliance opt-out tool at https://optout.aboutads.info

Do-Not-Track Signals

Most web browsers include a Do-Not-Track ("DNT") setting. Currently, no uniform technology standard exists for recognizing and implementing DNT signals, and we do not alter our data collection practices in response to DNT signals. If a binding standard applicable to us is adopted, we will update this policy accordingly.

California Residents

California residents have the right to opt out of the sale or sharing of their personal information, including data collected through advertising cookies and pixels for cross-context behavioral advertising purposes. To exercise this right, you may use the browser and platform opt-out tools described above, or contact us at support@geteverlong.com with the subject line "California Privacy Rights Request." For a full description of your California privacy rights, see Section 9 of our Privacy Policy.

How Often Will This Cookie Policy Be Updated?

We may update this Cookie Policy from time to time to reflect changes in the cookies we use, our business practices, or applicable law. The "Last Revised" at the top of this policy indicates when it was last updated. We encourage you to review this policy periodically.

Contact Us

If you have questions about our use of cookies or other tracking technologies, please contact us at support@geteverlong.com.